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EXPLORING STRATEGY: TEXT AND CASES 12 ED

ISBN: 9781292282459
ISBN-10: 1292282452
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 800
Published: 10th December 2019
Publisher: Pearson Education UK
Country of Publication: GB

 

RM117.00 RM98.00

40 in stock

  • Chapter 1: Introducing Strategy
  • Chapter 2: Macro Environmental Analysis
  • Chapter 3: Industry and Sector Analysis
  • Chapter 4: Resources and Capabilities Analysis
  • Chapter 5: Stakeholders and Governance
  • Chapter 6: History and Culture
  • Chapter 7: Business Strategy and models
  • Chapter 8: Corporate Strategy
  • Chapter 9: International Strategy
  • Chapter 10: Entrepreneurship and Innovation
  • Chapter 11: Mergers, Acquisitions and Alliances
  • Chapter 12: Evaluating Strategies
  • Chapter 13: Strategy Development Processes
  • Chapter 14: Organising and Strategy
  • Chapter 15: Leadership and Strategic Change
  • Chapter 16: The Practice of Strategy
Weight 1.8 kg